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UX Strategy : How to Devise Innovative Digital Products That People Want

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UX Strategy is a practical guide for product managers, UX designers, and entrepreneurs to create innovative digital products that solve real problems. Jaime Levy presents a framework combining business strategy, user research, value proposition design, and killer UX analysis. The book outlines actionable techniques for conducting competitive research, validating value propositions through experiments, and designing user-centric digital experiences that align business goals with user needs. Contents: Foreword by Jason Calacanis; Chapter 1: What Is UX Strategy?; Chapter 2: The Four Tenets of UX Strategy; Chapter 3: Defining the Value Proposition; Chapter 4: Conducting Competitive Research; Chapter 5: Analyzing the Competition; Chapter 6: Storyboarding Value Innovation; Chapter 7: Designing for Validation; Chapter 8: Conducting User Research; Chapter 9: Designing for Conversion; Index.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

005.437 JAI u

Penerbit

Sebastopol : O'Reilly Media., 2015

Deskripsi Fisik

308 halaman : ilustrasi ; 23 cm

Bahasa

English

ISBN/ISSN

9781449372866

Klasifikasi

005.437

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Desain antarmuka pengguna
Strategi produk digital

Info Detail Spesifik

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Pernyataan Tanggungjawab

Jaime Levy

Versi lain/terkait

Lampiran Berkas

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